Brainstormer

◇ Guide Sep 9, 2026 8 min read

Whiteboard guest access pricing: which tools charge for outside collaborators

By the Brainstormer team

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Whiteboard guest access pricing works the same way at almost every vendor, and it is not the way most buyers expect. The outside collaborator is usually free. What you pay for is the plan tier that unlocks the role, and that tier is normally one step above the one you were about to buy. Miro and Mural both gate signed-in guests at their Business plans, $20 and $17.99 per member per month billed yearly. Figma takes the opposite approach and sells external editors individually, at $3 a month.

That distinction matters more than the headline seat price if you work with clients, contractors or partner agencies. A tool that includes unlimited free guests at a higher tier and a tool that charges a small fee per guest produce very different bills depending on the shape of your team, and the crossover point is not where most people assume it is.

Which whiteboard tools charge for guests?

External collaborator pricing, read from each vendor's own pricing page on 9 September 2026. Prices in USD, per member per month, billed yearly.
ToolCost per outside collaboratorTier that unlocks itWhat they get
Miro$0, unlimited guestsBusiness, $20 per memberSigned-in guests on specific private boards, view, comment or edit
Miro (lower tiers)$0, unlimited visitorsStarter, $8 per memberAnonymous visitors editing public boards, no sign-in
Mural$0, unlimited guestsBusiness, $17.99 per memberGuests with ongoing access to open rooms or individual murals
Mural (lower tiers)$0, unlimited visitorsTeam+, $9.99 per memberVisitors with editing rights, invited to a specific mural
FigJam$3 per editor per monthProfessional, any paid planA Collab seat: full FigJam access, view and comment in Design files
FigJam (view only)$0Any paid planView and comment without buying a seat
BrainstormerNo guest role at allNot applicablePriced per account rather than per seat, so there is nobody to invite

Read down the middle column and the pattern is obvious: almost nobody bills per guest. The money is in the tier. That is why comparing whiteboard tools on their entry price tells you very little about what client work will actually cost you.

How Miro guest access pricing works

Miro splits outside collaborators into two roles with a single line of difference between them. A guest is invited to specific private boards and must sign in. A visitor joins a public board through a shared link and needs no account at all. Neither consumes a paid seat, and Miro says so directly in its pricing FAQ: guests have a free Miro account and do not consume a paid seat.

The Guests row in Miro's feature matrix is switched off on Free and on Starter, and switched on at Business. So the practical rule is that anonymous public-link collaboration costs $8 per member per month, and authenticated collaboration on a private board costs $20. That is a 2.5x increase applied to every member you already employ, bought entirely to change how outsiders get in.

Two smaller details change the arithmetic for small firms. Miro sells paid plans from a two-member floor, so a solo consultant who needs signed-in guests is buying two Business seats, roughly $480 a year. And on the free plan there is no guest role whatsoever, which means anyone you invite becomes a member and consumes a paid seat. We work through the full set of numbers, including the discrepancy between Miro's pricing matrix and its own community answers, on Miro guest access cost.

How Mural guest access pricing works

Mural uses the same three-role vocabulary and lands in almost the same place, about two dollars cheaper. Members are registered collaborators inside your company. Guests, in Mural's words, can be granted ongoing access to open rooms or individual murals as clients or partners from outside your company. Visitors are the one-time collaborators you invite to a specific mural, and Mural includes them in every plan.

The Guests row turns on at Business, $17.99 per member per month billed annually, which also brings SAML single sign-on and multiple workspaces. Below that, Team+ at $9.99 per member billed annually ($12 monthly) already gives you unlimited visitors with editing rights, and the free plan gives unlimited visitors with view-only rights alongside three editable murals at a time.

So Mural's ladder is slightly friendlier than Miro's at the bottom, because the free tier admits view-only outsiders where Miro's does not admit any. The tier-by-tier breakdown sits on our Mural pricing page.

How FigJam charges for outside collaborators

Figma is the exception, and it is the one worth understanding because it inverts the model. There is no free guest role. Instead, viewing and commenting are free for anyone on a paid plan, and anybody who needs to actually edit a FigJam board buys a Collab seat: $3 a month on Professional, $5 a month on Organization, both billed annually. A Collab seat includes full access to FigJam, Figma Slides and Figma Buzz, plus view and comment access in Design files.

Run the crossover. Ten client editors on FigJam Professional is $30 a month, and those clients cost nothing at all on Miro Business, but reaching Miro Business costs $20 per member of your own team. For a five-person agency, Miro Business is $100 a month against FigJam Professional at $16 per full seat, so $80 for the team plus $30 for the ten client editors, or $110. Close enough that the decision should be made on the product, not the invoice. For a fifteen-person studio with the same ten clients, Miro Business is $300 and FigJam is $240 plus $30, or $270, and the gap narrows further the more outsiders you add on Miro's side. Full seat numbers are on FigJam pricing.

The honest summary: per-guest pricing wins when you have many internal members and few outsiders. Free-guest-at-a-higher-tier wins when you have a small team and a lot of clients. Most agencies are the second shape, which is why Miro and Mural sell so well into agency work despite the higher sticker price.

What about Microsoft Whiteboard?

Worth a short answer because it still comes up in procurement conversations. Microsoft Whiteboard is on a published retirement path: the migration tooling retires on 25 September 2026, legacy boards are permanently deleted on 16 October 2026, and the standalone app is deprecated on 30 November 2026. Building a client collaboration process on it now means planning a migration into the same quarter you set it up. If it is currently your default, the replacement options are laid out on our Microsoft Whiteboard alternative page.

The question to ask before you compare any of these

Whichever tier you land on, notice what you are buying: a way to let someone else into a room. That is a real need and these tools meet it well. It is also not the same thing as needing better ideas, and the two purchases get confused constantly because the whiteboard category is what shows up when a team searches for help with a stuck problem.

If the recurring job is "we have a client workshop on Thursday and we need directions worth presenting," the room is the cheap part. Brainstormer works on the other part: you type the challenge as one sentence, with optional context, and six standing personas, the Optimist, the Skeptic, the Customer, the Engineer, the Marketer and the Visionary, argue it from their own angle. You get around twenty genuinely different ideas back, each tagged with the persona that produced it, plus a shortlist of the three strongest with the reasoning written out. The Skeptic names the risks before the client does.

Being clear about the boundaries, since this whole article is about roles and seats: Brainstormer has no guest role, no visitor links and no file export, because it is not a shared canvas. It is priced per account rather than per seat, so Solo is $16 a month billed yearly, Pro is $39 and Team is $99 for five seats on one account with unlimited brainstorms. Nobody gets invited, which is either the point or a dealbreaker depending on the job.

In practice most agencies run both: generate the directions before the call, then take the two or three worth an hour onto whichever board the client already has. The output of that session usually has to become something a client can read, and turning a wall of stickies into a clean deck is its own chore, which is why plenty of teams now build the client-facing presentation straight from their notes rather than rebuilding it slide by slide.

A short buying checklist

  • Do your clients need to sign in? If yes, you need the Business tier on Miro or Mural, or a Collab seat on FigJam. If a public link is acceptable, Miro Starter and Mural Team+ both allow anonymous editing and save you real money.
  • Count your own members, not your clients. On Miro and Mural the guest count never touches the invoice. Your bill is set by how many colleagues create boards, which makes an internal seat audit the cheapest saving available.
  • Check what you already pay for. If the company runs on Figma, FigJam is already there and a client editor is $3. Paying for both a Figma org and a Miro Business plan is common and rarely deliberate.
  • Get guest behavior in writing. Vendors' help centers, community answers and pricing matrices do not always agree about what the middle tier allows. Name the exact permission you need before signing an annual term.

If you are still choosing a tool rather than a tier, what brainstorming software costs has the current US numbers across the category, what a Miro license costs per user covers which seat types are billed inside a paid account, and the best brainstorming software guide covers where each option earns its keep.

◇ Run it, don't read it

Before you upgrade a whole team to unlock guests, check whether the sessions are producing enough to justify the room: one challenge in, around twenty tagged directions back, plus the three strongest with the reasoning.

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