Product ideation that ends in a prioritized shortlist

Good product ideation starts from a problem statement ("activation drops at step three", "power users hit a ceiling") and diverges mechanisms against it. That is exactly the input Brainstormer wants: state the problem, and the wall fills with directions tagged by mechanism, from remove-the-step to borrow-from-another-category. The ideation process guide maps this to the full discovery cycle.

Seed the wall with the ideas already in your backlog and yes-and mode mutates and strengthens them; the engine treats your team's thinking as material, not competition. PMs run SCAMPER over an existing feature when the ask is "make v2 interesting".

Clustering names the themes and counts the energy: eleven notes on habit mechanics and two on onboarding is a finding before anyone votes. Then prioritization scores impact versus effort with the reasoning written out, and the team dot-votes async on the shared wall. The roadmap meeting opens with a scored, voted shortlist and spends its hour on trade-offs, which is what meetings are for.

The honest boundary matters here: scores are positions to argue with, not verdicts. Your discovery data, your call. The tool's job is making every reason explicit.

Sprint-start ideation, quarterly roadmap prep, a design-sprint Monday, or the Slack thread that deserved better: each is one wall, ten async minutes per teammate, one converge. Exports land in Markdown and CSV, ready for your backlog tool.

Team is $99 per month for 5 seats with shared libraries, voting and facilitator mode. Enterprise adds SSO, roles and an SLA; compare plans, or try the product scenario in the studio above.